Why Backup?

Two words: Data Loss.

Data loss can be very costly, to both the consumer and particularly for organizations in the small and medium business (SMB) market where the difference between survival and closure can rest on the ability to recover from a disaster. At the very least, critical data loss will have a personal effect on consumers and a financial impact on companies of all sizes.

There are many ways you can unintentionally lose information on a computer; a child playing the keyboard like a piano, a power surge, fires, floods or any natural disaster. Sometimes equipment just fails. How important is your data to you? You can respond to this question with words, but the steps you take to protect your data are the real answer. Most PC users are pretty casual about data protection—they are comfortable with the stability of applications, operating systems, and the PC hardware itself, so they think their data is safe. Hey, denial is not just a river in Egypt. Thinking that data loss only happens to other people is holding on to a false sense of security. Anyone could experience data loss, and statistically speaking, the chances are good that you will. Why play the odds?

The key to successful disaster recovery and data protection is regular backups. Not only is backup itself vital, but how you backup and where the data is stored must be considered.